Like a first aid kit or a spare tire, a PR crisis control plan may be the best investment you never use. That is, if you’re lucky. However, if something does happen, a little advance planning can keep your business.
As third-party review sites and social networks grow, your customers have more opportunities and ways to discuss your business online. Managing your reputation means doing your homework, being forthright, and knowing how to answer complaints.
Networking is critical to your personal growth and your business growth. You can leverage your network to build a successful business, but it cannot all be done online.
Many businesses are built on referrals and the power of leveraging relationships. Being aware and proactive of the need to manage your relationships with potential business partners and your relationship with the community will help your business grow and succeed. Here are six ways to get that done: